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From influencer pop-ups to store openings for TikTok-famous brands, malls are taking the social media shopping experience to brick-and-mortar locations to reach young consumers.Jill Renslow, chief business development and marketing officer at Mall of America, the largest shopping and entertainment complex on the continent, explained to PYMNTS how the mall is using social media to keep the on-site experience fresh. [url=https://www.stanley-germany.de]stanley cup[/url] We really follow a lot of different social media trends to see what customers want and who theyre following, Renslow said. 鈥 lot of the talent that we bring to Mall of America, they come because of the fantastic exposure that they can get at the mall when w [url=https://www.cups-stanley-cups.us]stanley us[/url] e have thousands of people that come through our doors every single day. They know that theyll build and connect with their fans in a much different way than they [url=https://www.cups-stanley-cups.ca]stanley canada[/url] can do online or even at a concert. The mall hosts influencer pop-ups such as meet-and-greets and performances that allow public figures to create content for social and for traditional media without having to draw a crowd of thousands as they may have to at, say, one of their stadium show dates, she said. Musical artist and actress Olivia Rodrigo, for instance, did a pop-up event with an accompanying retail component.These moves come as young consumers seek shopping inspiration on social media, per supplemental research from the PYMNTS Intelligence report Tracking the Digital Payments Takeover: Monetizing Social Media. The survey of nearly 3,000 Cgpk Report: Hackers Seized McDonald s Instagram Account for Rug Pull Scam
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